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How Will DeepSeek Shake Up the World of White box Networking?

written by Asterfuison

January 29, 2025

Today, on the first day of the Chinese New Year, I want to wish you a Happy New Year! Now, let’s dive into a groundbreaking development in the AI world. On January 20th, Chinese AI company DeepSeek launched its latest large model with inference capabilities—DeepSeek R1. And the best part? You can use this model for free right now by visiting their official website: http://chat.deepseek.com.

This isn’t just another model release. It’s a game-changer—comparable in impact to OpenAI’s launch of ChatGPT or the debut of the o1 inference model.

DeepSeek R1 delivers inference capabilities that rival or at least come very close to o1, making it, aside from OpenAI’s own models, the only one to achieve this level of performance.

So, Why is DeepSeek R1 Causing Such a Global Stir?

  • Affordable Training Costs: DeepSeek’s training cost is remarkably low at just $5.5 million—while OpenAI spent hundreds of millions. This drastically lowers the barrier to entry for developers and companies, enabling large-scale AI training without the hefty hardware investment that’s typically required for such projects.
  • Fully Open Source: DeepSeek is embracing a fully open-source approach, allowing developers worldwide to use, modify, and contribute to the code freely. This transparency fosters a thriving community of innovation, offering teams the opportunity to customize and optimize AI models to suit their needs—an irresistible appeal to those in the AI space.
  • Efficient Algorithms & Innovation: DeepSeek’s model likely uses more efficient algorithms that reduce computational resource consumption while maintaining top-tier performance. This not only cuts down on training costs but also boosts inference speeds, making it a highly attractive option for businesses looking for efficiency.
  • Global Community & Ecosystem: Thanks to its open-source model, DeepSeek has quickly built an active, engaged global community. Developers and researchers from all over the world are contributing, constantly improving the platform and accelerating its evolution—making it a major player on the global stage.
  • Versatile Application: From natural language processing to computer vision and beyond, DeepSeek R1 is built to quickly adapt to various AI applications. Its flexibility and wide-ranging use cases have drawn attention from numerous sectors across the tech world.
  • Free Basic Services: Perhaps most exciting—DeepSeek offers free basic training and inference services. Whether you’re a developer, researcher, student, office worker, or startup, you can explore and experiment with their platform with minimal to no cost. In contrast, GPT-4 and Claude models are both paid services.

So, What Kind of Impact Will a Rising DeepSeek Have on White Box Networking?

Here’s the answer in a nutshell: DeepSeek’s game-changing, low-cost training approach will not only make AI more accessible, but will also help accelerate the widespread adoption of white-box networking and open networking.

White Box Networking

1. Affordable AI Training Empowers More Startups Who Lean Toward White-Box Networks

DeepSeek has proven that you don’t need a big budget to compete in AI. With just $5.5 million, they trained a model that’s comparable to ChatGPT—blowing apart the myth that only the tech giants can afford to play in the AI space. This breakthrough opens the door for more startups to enter the AI field at a fraction of the cost, which sparks innovation and pushes the tech frontier forward.

Unlike traditional AI companies like OpenAI and Anthropic, which typically invest in expensive, closed systems (NVIDIA DGX servers + Cisco/Arista switches), DeepSeek’s approach will inspire more smaller companies to adopt open networking solutions like white-box switches and SONiC, an open-source network OS. This low-cost, flexible model will empower even more innovators to get into the AI game, driving a larger-scale transformation across industries.

Conclusion: As AI becomes more accessible, expect a surge in AI startups with limited budgets, and watch them flock to white-box networks, driving the expansion of the SONiC ecosystem.

2. AI Startups Trust Open-Source and Naturally Gravitate Toward Open NOS

White Box Networking system

DeepSeek’s rise is a testament to the power of open-source technology (think Llama, RWKV, etc.), and they’re reaping the benefits of the open-source AI ecosystem. These companies tend to have a deep-rooted cultural affinity for “openness,” “programmability,” and “open-source.” Unlike traditional enterprises that often view network gear as something that must come from the “big players,” these AI startups are more likely to explore and embrace open networking solutions like SONiC, OpenWiFi, and FRRouting.

Many of these companies also operate in a DevOps-driven culture, where their engineers prefer to manage networks themselves—without being constrained by the closed CLI systems of legacy networks. SONiC, with its Linux-like operating experience, aligns perfectly with this mindset, giving engineers more flexibility and control.

Conclusion: AI startups are passionate about open-source, which is why they’ll naturally gravitate toward SONiC, rather than sticking to traditional closed networks.

3. Cost and Culture: Why the AI Startup Wave Led by DeepSeek Demands White Box Networks?

  • From a financial perspective, startups need to pour their funds into GPU servers, not pricey proprietary networking gear. White-box switches paired with SONiC offer a more cost-effective solution, saving these companies up to 30%-50% on networking costs.
  • From a cultural standpoint, the rise of AI companies is a clear reflection of the success of the open-source paradigm. These startups trust in the idea that “open-source is the future,” making SONiC far more appealing than legacy systems like NX-OS, EOS, or JUNOS.
  • On the technical front, AI training clusters demand high-throughput, low-latency RDMA/RoCE networks—and SONiC already delivers robust features like PFC and ECN, making it a legitimate challenger to traditional networking giants. And with the upcoming Ultra Ethernet Consortium  in 2025, set to enhance RoCE, white-box vendors are poised to become even more competitive in the market.

Conclusion: AI startups are prioritizing budgets for GPU servers, not expensive network switches, so white-box networks are the natural choice for them.

Future Outlook: A New Era for AI and Open Networks

DeepSeek’s success could be the spark that ignites the widespread adoption of white-box switches and SONiC in AI training networks, unlocking game-changing opportunities:

  1. White-Box Network Startup Surge: Expect a wave of startups entering the scene, offering white-box SONiC switches optimized for AI training—fueling competition and innovation in the network space.
  2. Redefining AI Data Centers: The days of relying solely on traditional networks for AI training could be numbered. In the near future, SONiC-powered AI data centers may become the new norm, driving cost-efficiency and flexibility to unprecedented levels.
  3. SONiC as the Future of AI Training Networks: With continuous optimization in RDMA, ECN, and traffic scheduling, SONiC has the potential to become the go-to NOS for AI training networks, setting new standards in performance and scalability.

DeepSeek’s low-cost AI training breakthrough isn’t just a shift in the AI industry—it could be the tipping point that propels the white-box network revolution forward, reshaping how we think about AI infrastructure!

About Asterfusion

Asterfusion is a leading innovator in open-network solutions, offering cutting-edge products like 1G-800G SONiC-based open network switches, DPU NICs, and P4-programmable hardware. We provide fully integrated, ready-to-deploy solutions for data centers, enterprises, and cloud providers. With our flexible, decoupled hardware and our self-developed enterprise SONiC distribution, we empower customers to build transparent, easy-to-manage, and cost-efficient networks—designed to thrive in an AI-driven future.

Asterfusion- White Box Networking Vendor

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